Thursday, May 22, 2014

This Article Is Fortified With Antioxidants

Like many things that are infuriating and depressing, POM Wonderful LLC v. The Coca-Cola Company is also very funny. Currently under consideration by the Supreme Court, the case has a wonderfully absurd feel, starting with the name of the product in question, which itself remains a matter of debate. POM, the plaintiff, insists that its competitor’s beverage is called “Pomegranate Blueberry,” while Coca-Cola prefers “Pomegranate Blueberry Flavored Blend of 5 Juices.” In keeping with the...

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